Sean Cummins crowned Marketer of the Year at ADMA AC&E Awards
Sydney, 30 October 2014 – Two industry leaders and two up-and-coming stars were given Pinnacle Awards at the ADMA Australian Creativity and Effectiveness Awards held tonight at The Star in Sydney.
Global CEO Sean Cummins of Cummins&Partners was crowned 2014 Marketer of the Year for his role in changing the marketing and advertising landscape in Australia.
“Sean is an influential and prominent leader in the marketing and advertising industry. He has been responsible for iconic advertising campaigns that have put Australia on the map,” said Karen Ganschow, Chair of ADMA’s Board of Directors and Westpac’s General Manager of CRM & Digital. “He has also led the way in introducing new agency models that challenge the traditional approach and bring together the elements of marketing, media and advertising for the benefit of the client.”
“Sean has shown what is possible and in that way challenges us all never to accept the status quo, and is now taking this philosophy to the world,” she added.
Sean has created many of the great campaigns that have put Australia on the map like Best Job in the World, Jeep’s Australia Don’t Hold Back and Keeping the Air Fair for Virgin Airlines.
Independent agency Cummins&Partners has prospered in tough economic times and Sean recently opened an office in New York, quickly winning three accounts including champagne brand Maison Perrier-Jouët.